Enhancing customer experience and staying atop of the latest technological developments may be a challenging exercise for many travel and hospitality enterprises. The focus increasingly falls on millennials and the leading trends are ultra-connectivity and experience management. Redefining direct marketing, revenue strategy and guest experience monitoring are crucial in a digital transformation era. Providing excellent customer experience is paramount for sustaining positive impact on the market. Understand the “why” behind the “what” enabling you to deliver personalized content and services based on multiple data points to reach the next level customer satisfaction. A total revenue strategy in hospitality calls for reduced costs through direct bookings and the first step is ownership of a customized booking engine that delivers smooth and personalized guest experience. The incorporation of flexible packages, add-on amenities, online ordering and digital payments is also essential to evolve today’s hospitality enterprise to tomorrow’s business leader.
Redesign customer journey experience with cutting-edge technologies
EXAEdge™
With the massive evolution of digital channels, customer expectations have shifted and uninterrupted availability and personalization are now the norm, rather than an exception. AI and chatbots facilitate functions and insights to enable personalized offers and experiences. Implementing solutions such as SAP S/4HANA Cloud and SAP Commerce Cloud we help hotels own the digitalized customer journey from customized offers targeting specific segments of customers to management of the accounting and checkout process, including ERP and property management systems.
Promptly adapting to change and new regulations is imperative in the world of leisure and travel. The travel platform of the future intuitively offers not just a travel ticket, but a complete travel experience using predictive analysis. With the SAP Commerce Cloud and Travel Accelerator, SAP Customer Financial Management, SAP Convergent Invoicing and SAP S/4 HANA solutions we seamlessly integrate the ONE- Order standard that enable airlines to align their strategy with industry standards.
We have helped hospitality and leisure enterprises reinvent their business processes and reimagine remote guest interaction. The solutions we deploy focus on reducing the workload handled by humans and delegate tasks and processes to automation and enhance problem sorting through machine learning algorithms. We expand the technology integrations to include digital payment systems, increase the adoption of contactless channels, improved self-service and holistic offer management through the system and inventory integration.
